This interactive and experiential media training is designed for
individuals and teams new to the spokesperson role. Participants
build skills through exercise, role-play scenarios, mock interviews,
and receive feedback and coaching. Individuals learn the following:
- The principles of press engagement
- How to think like a reporter
- Guidelines for spokes people
- Elements of messaging
- Techniques for handling tough questions
- Effective demeanor and voice
Advanced Media Training
This interactive and experiential media training is designed for
individuals and teams whose skills need polish. The focus of this
training is authentic engagement, demeanor, and vocal elements
to ensure congruent and clear delivery of key messages.
Participants refine skills through exercise, role-play scenarios, mock
interviews, and receive feedback and coaching. Individuals learn
the following:
- Listening strategies to hear opportunities to frame key messages
- Creating themes with an interview
- Developing effective quotes
- Review techniques for handling tough questions
- Effective demeanor and vocal styles
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